{"id":4035,"date":"2019-08-01T22:32:36","date_gmt":"2019-08-02T05:32:36","guid":{"rendered":"http:\/\/samuraijosh.com\/?p=4035"},"modified":"2020-12-07T16:18:48","modified_gmt":"2020-12-08T00:18:48","slug":"hasbro-at-san-diego-comic-con-2019","status":"publish","type":"post","link":"http:\/\/samuraijosh.com\/index.php\/2019\/08\/01\/hasbro-at-san-diego-comic-con-2019\/","title":{"rendered":"Hasbro at San Diego Comic Con 2019"},"content":{"rendered":"

Here I am, my first post from San Diego Comic Con 2019. Rather than jump into a big post like the cosplayers I saw or just my overall look at the convention which would have taken me a long time to put together I figured I’d start with something quick and easy so I could at least establish my presence on the web with content from SDCC which is why I’m talking about what Hasbro brought with them to SDCC.<\/p>\n

I was pretty busy in the weeks leading up to San Diego Comic Con and I wasn’t able to keep up on what kind of toy exclusives or debuts would be coming up so I wasn’t 100% sure of what to expect. I knew that Hasbro held the trademarks and licensing rights to Transformers, My Little Pony, and GI Joe so I knew to at least expect something like that from them. After getting to Comic Con and seeing what Hasbro was selling, I was a bit disappointed that they weren’t selling anything that really caught my eye and made me desperately wanting. Although looking back, this is probably a good thing that I didn’t spend that much money buying toys.<\/p>\n

What really surprised me though with Hasbro was all the stuff they bought out with them. Like I said earlier, I knew they had licensing rights to Transformers, My Little Pony, and GI Joe but I didn’t know they had the rights to so many other properties.<\/p>\n

When I was a kid I remember pretty much anything that was even remotely aimed had children had an accompanying toyline with it and with all those toylines there were also so many manufacturers cranking them out. Today, a lot of those toy companies I remember from when I was a kid aren’t around anymore. Between high production and licensing costs as well as the fact most kids today are more interested with playing with tablets, smartphones, and videogames there just isn’t that much money in making real toys anymore, and a lot of those companies that existed when I was a kid—lot of them are gone— some having been absorbed by a larger company. This is why Hasbro has so many different properties with them at Comic Con\u2014they’re the big toy company swallowing up all the smaller companies.<\/p>\n

While those companies may be gone it’s somewhat comforting to know that at least the toys are surviving, and after seeing<\/p>\n

With all the stuff they have it was only natural that Hasbro have an awesome booth display at San Diego Comic Con. Here are my highlights of what they had with them.<\/p>\n

With me being a huge Transformers fan and with Transformers being a Hasbro property I really made it a point to get pictures of the Transformers display Hasbro had set up. The majority of the stuff they had was from their War for Cybertron: Siege line but they also had a variety of other things on site that they were promoting.<\/p>\n

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The biggest attraction Hasbro had in their booth was this: The Chaos Bringer, the Planet Eater, Unicron. This isn’t actually the first time Hasbro tried their hand at making a Unicron toy— however I will say this is their best attempt at doing it. Just look at it. In both planet and robot form it looks exactly like Unicron did when he debuted in 1986 in Transformers: The Movie<\/em>.<\/p>\n

I really wish my pictures of this thing could do it justice because it is freaking huge. In robot mode Unicron is 24 inches tall and that’s without counting the wings and horns. In planet mode, the planet itself is 15 inches in diameter while the rings almost double that height. Also, from what I heard Unicron has 50 points of articulation and weighs like 19lbs.<\/p>\n

As cool as it is I did see that Unicron has been getting a lot of hate online.<\/p>\n

One of the biggest complaints I saw online is speculation that Unicron is a “shell-former” in the sense that he doesn’t really transform. Instead, planet mode is just a shell and Unicron is folded up inside. I understand that this is a bit of a cop out but honestly if any of those keyboard warriors out there could design and build a realistic version of Unicron that could actually transform then i’m sure Hasbro is listening. <\/p>\n